Great points Rocky!
More thoughts . . .
When I signed up with Vonage years ago, I got their Cisco ATA 186, and the $40 Netgear RP614 four port router. A sign-up that asks if a router is needed and selling them one is a perfectly good approach IMHO.
I prefer adapters a-la-cart adapters. (No router)
I am not fond of transparent ips like the Mediatrix Adapter. I just used it on a network or a direct IP (My ISP offers 3 Dynamic IPs.)
In terms of a $25/5000 minute plan, that is the best controversy free answer to be had. I would call it the Unlimited-lie-beater Plan, or the No Soft Caps calling Plan. Provide a web page option to exceed at the plan minute-rate, or stop all non E911 outgoing.
Only grief comes from addressing abuse on an "Unlimited" plan.
If VOIPo would allow a pooled 5000 minutes offering a second line, even better.Don't give lesser plans pooled minutes. Make 2-lines a Premium incentive.
Discount 1-8xx, FAX, and virtual numbers on the premium too.
The commitment/discount with savings owed for early termination is a good concept. I think a pre-pay every 3 months save 5% option would be worth thinking about too. Allow it to combine with Term Commitment.
ANOTHER THOUGHT: Vonage kills all functionality the day you cancel, even if you just paid your month yesterday. What will VOIPo do?
ANOTHER THOUGHT: Vonage counts 3 way calls as double minutes on limited plans. What say VOIPo?
ANOTHER THOUGHT: Vonage used to want the adapter back, and many felt their rules were twisty. They did not have a disconnect fee originally, but charged $40 until the adapter was returned in good shape. Even then, many claimed Vonage lost their adapter. That would be a nightmare with their current size!
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ANOTHER THOUGHT: Make forward to SIP not use minutes.
ANOTHER THOUGHT: Make forward to CELL use minutes.
ANOTHER THOUGHT: Make forward to PSTN use minutes.
Make those billing rules clear.
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